WEBCON
Business Development & Project Manager
“Open the Nordics and establish an integrator partner channel for an enterprise BPM platform across Europe, DACH, MENA, and Nordic markets — an embedded mandate executed through GROWmatica.”
The situation
Enterprise BPM vendor pursuing expansion into Northern and Western Europe through partner networks. Engaged as the primary commercial lead through GROWmatica, operating as a direct contractor across target regions.
What I did
Developed GTM strategy and detailed market analysis for Nordics, DACH, and MENA entry and partner ecosystem expansion.
Recruited 25 integrator partners across Europe, DACH, MENA, and Nordic regions — managing the full cycle from identification through onboarding and activation.
Led cross-functional project teams using Agile methodology, improving delivery cadence and stakeholder alignment.
Established WEBCON's initial market presence and first enterprise client relationships in the Nordics.
Outcomes
25 integrator partners onboarded across Europe, DACH, MENA, and Nordics — driving a 33% increase in recurring revenue.
28% improvement in project delivery speed through process and methodology changes.
Each metric is from period reporting at the time of engagement and verifiable against employer records on request.